![](https://lh5.googleusercontent.com/-3nm4vBHEBJY/UBmmK49UQfI/AAAAAAAAIe4/X4-8SZ4ldHE/s800/Screen%2520Shot%25202012-08-01%2520at%252022.52.50.png)
Compare the Glasgow 2014 logo to...
![](https://lh5.googleusercontent.com/-wSbJKNbjcUo/UBmmLgShBeI/AAAAAAAAIe8/xSf-TFkeHAk/s800/London2012_logo.gif)
...to London 2012 and ask yourself... which one works?
I prefer the Glasgow 2014... and love how Marque Creative have built it up:
![](https://lh5.googleusercontent.com/-N_H_JlOUok8/UBmniiURGEI/AAAAAAAAIfI/iN6oiyiWwj0/s800/Screen%2520Shot%25202012-08-01%2520at%252023.00.07.png)
![](https://lh6.googleusercontent.com/--dabbhpODzg/UBmnj_v9WPI/AAAAAAAAIfQ/0Ty7f4GE24Y/s800/Screen%2520Shot%25202012-08-01%2520at%252023.00.13.png)
![](https://lh6.googleusercontent.com/-PMxd__ulii8/UBmnlZW_lpI/AAAAAAAAIfY/B5xW0by88xA/s800/Screen%2520Shot%25202012-08-01%2520at%252023.00.16.png)
![](https://lh5.googleusercontent.com/-DE7vhuari0M/UBmnmvUZJrI/AAAAAAAAIfg/4428tWKluDI/s800/Screen%2520Shot%25202012-08-01%2520at%252023.00.19.png)
Genius... in my opinion... and something that will last. View the presentation for more. I love their use of an elegant capitalised sans serif font too.
I don't know the story behind the London 2012 logo... and don't want to hate on it but it will be remembered... for being awful.
Tx
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