Thursday, May 04, 2006

Love this :: Great advertising

Love this ::
Thanks to the success of US television shows like Extreme Makeover, plastic surgery is fast becoming the norm. The latest advertising campaign for Canadian surgery ‘Toronto Plastic Surgery’ takes it one step further. Ad agency DDB Canada dreamt up this clever idea – allowing consumers to test-drive a new nose shape while drinking their coffee.
When it comes to coffee cups for "to-go" customers we need to view the cups and the clutches as blank canvases for branding... I really like this innovative approach.

Thanks to the coolhunter

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